62 WHEN Radio Syracuse

Cow Milking our Specialty...   almost.
Ahhhh....and we thought the fun would never end.

The Jay and Ray Milking Show
Downtown Syracuse Farmer's Market with WHEN's PM Driver, Jay Flannery and Mid-day man, Ray Diorio.   Two unidentified Channel 9 employees are pictured at left.

Often radio stations are called upon to supply their personalities for various promotional functions.  Syracuse's Downtown Farmer's Market is an annual event... and in 1979, two champion (?) cow milkers were recruited (drafted) from the WHEN airstaff for an appearance.   The late Ray Diorio, who at the time held down the highly rated mid-day slot, also enlisted the assistance of farmboy and PM driver, Jay Flannery,  in their quest to bring sanity back to cow milking in downtown Syracuse.  At the behest of station manager, Bob Carolin, our "boys" took  to the streets in special protective headgear supplied for the sole purpose of making their respective cows more cooperative, productive and r-e-l-a-x-e-d. Look close and you'll see.

Our good ol' boys, dressed to the 9's were now farm ready.   They'd give it a shot...and what a shot it was.

They cooed, they prodded.  They pulled.  They cajoled.  But.... after all was said and done...  more, of course,  was said ...   than ever done. " Look in the bucket boys", screamed one incensed farmer. You'd better get back to the barn!"

On being interviewed immediately after the event, both Diorio and Flannery conceded they had been confused by the somewhat complex rules and thought the judges were looking for quality and agricultural style....  not quantity.    The moral to the story:  Next time invite Phil Markert.  Bigger, softer, gentler hands... even plays the piano.  Eeeewwwwhhhh... Fly me to the moooooooo n.



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